Senior Director, Growth & Demand Marketing

Responsibilities

Are you ready to become a Wriker? Wrike is looking for a US remote Senior Director, Growth & Demand Marketing to lead our global demand generation engine, scale high-impact ABM programs, and drive enterprise pipeline growth.

You'll own your outcomes, from the strategies you run to the conversations that shape what we build next. In this strategic leadership role, you will oversee integrated campaigns, field marketing, ABM and events. You will act as the principal architect of our buyer journey-driven marketing strategies, designing and executing integrated campaigns that position Wrike as the essential collaborative work management (CWM) system of record. Partnering closely with Sales VPs, Product Marketing, Paid Digital, Content, and Creative teams, you will leverage advanced AI tools and pragmatic marketing frameworks to solve complex pipeline challenges and fuel top-line revenue growth.

Your Qualifications

• Experience: 10+ years of progressive B2B demand generation and growth marketing leadership experience at a SaaS organization.
• Domain & Funnel Expertise: Deep expertise in key demand generation concepts: buyer’s journey mapping, lead management frameworks, pipeline acceleration, and pragmatic marketing methodologies.
• Omnichannel Mastery: Proven track record running life-cycle marketing, email marketing, webinars, digital marketing, content syndication, and enterprise integrated campaign strategies.
• Strategic & Executional Balance: Demonstrated ability to operate seamlessly at a 2–3 year strategic horizon while remaining grounded in execution and campaign details.
• Sales Collaboration: Track record of successful strategic alignment with enterprise sales leaders, field teams, and executive stakeholders to drive revenue.
• Analytical Skills: Mastery of marketing automation platforms (Marketo, Eloqua, Pardot), CRM tools, and demand gen measurement frameworks.
• Intent-Based Marketing: Familiarity with 6sense and its application to account prioritization, audience targeting, and integrated campaigns.
• Education: BA/BS degree or equivalent professional experience.

Perks & Benefits

• Flexible Time Off (FTO)
• Company 401(k) Match
• Parental Leave: 18 Weeks Maternity / 4 Week Paternity 
• 2 Volunteer Days
• Health (medical, dental & vision) Insurance (EEs + Dependents)
• Disability (STD, LTD) & Life Insurance Plans (2x Salary, Capped)
• Working from Home Allowance ($40 / Monthly)
• $500 Working from Home home office set-up Stipend

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